VGU Online BBA in Digital Marketing
Updated October 2026 · Based on the university's published information
The VGU online BBA in Digital Marketing costs ₹1,32,000 over 3 years, the same fee as every VGU BBA specialisation. Growing brands online with search, social, content and performance marketing. Eligibility: 10+2 pass in any stream.
- Total fee: ₹1,32,000 (about ₹44,000 a year)
- Duration: 3 years, fully online with live and recorded classes
- Recognition: UGC-entitled online degree, NAAC A+
- Specialisation: Digital Marketing
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Curriculum
What you'll learn in Digital Marketing
Typical subjects in a Digital Marketing specialisation, taken alongside the core BBA papers. VGU shares its exact syllabus on request.
- SEO and content marketing
- Social media marketing
- Performance ads (Google, Meta)
- Marketing analytics
- E-commerce marketing
Core BBA subjects
- Principles of management
- Business economics
- Financial accounting
- Marketing and sales
- Business communication
- Human resource management
Careers
Jobs after an online BBA in Digital Marketing
Roles and sectors that hire for this specialisation. No university guarantees placement.
Roles it can lead to
Digital Marketing Manager, Performance Marketer, SEO Specialist, Social Media Manager
Industries that hire
Agencies, E-commerce, D2C brands, Media
Who it suits
12th-pass students who want a management degree while working or preparing for exams; learners planning an mba later
Careers & salary
Roles and indicative salaries after Vivekananda Global University Online BBA in Digital Marketing
Typical roles graduates move into, with indicative annual salary ranges in India.
| Role | Indicative salary (per year) |
|---|---|
| Digital Marketing Manager | ₹5–12 LPA |
| Performance Marketing Specialist | ₹4–10 LPA |
| SEO / Content Strategist | ₹3.5–8 LPA |
| Social Media Manager | ₹3.5–8 LPA |
| Sales / Business Development Executive | ₹3–6 LPA |
| Marketing Executive | ₹3–6 LPA |
Ranges are indicative and depend on your experience, city, employer and skills. Universities offer placement assistance; no university or Gradify guarantees a job or salary.
Not sure this programme fits your career goal?Talk to a counsellor about roles, salary growth and the right specialisation for you.
Fees & EMI
VGU online BBA in Digital Marketing fees
Total ₹1,32,000. ₹22,000 per semester.
Payment plan
Choose how you'd like to pay to see the approximate amount.
- No-cost EMI
- Same fee for every specialisation
- Fees are paid only to the university, on its official portal
Fee as listed for the 2026 sessions; confirm the latest fee with your counsellor.
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Estimate a monthly instalment for this programme.
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Fee comparison
How VGU Online BBA in Digital Marketing fees compare
Among 6 similar online programmes we track, VGU Online BBA in Digital Marketing is mid-range.
Total programme fees as listed on each university page. Confirm the latest fee and offers with a counsellor before you pay.
Eligibility
Eligibility
10+2 pass in any stream. No entrance exam is listed.
Quick eligibility check
10+2 pass in any stream.
A quick guide based on the published criteria. The university makes the final decision.
Why choose Digital Marketing?
- 12th-pass students who want a management degree while working or preparing for exams
- Learners planning an MBA later
- Young professionals in sales, operations or family business
Is it right for you?
Who should choose Vivekananda Global University Online BBA in Digital Marketing?
Class 12 pass students
Start a management degree you can pursue while working or preparing for exams.
Working young professionals
Earn a degree without leaving your job.
Future MBA aspirants
Build a business base before an MBA.
Family business learners
Learn the basics of running a business.
Study plan
What a typical week looks like
A realistic routine that fits around a full-time job.
Watch one recorded lecture and make short notes after work.
Join the live session, ask doubts and network with your batch.
Submit an assignment or quiz on the learning platform.
Revise and take online proctored exams from home.
Compare
Digital Marketing at other universities
Universities offering an online BBA in digital marketing or a close match, by total fee.
More at VGU
Other VGU online BBA specialisations
Honest review
VGU Online BBA in Digital Marketing: pros and things to consider
A balanced view to help you decide before you talk to anyone.
✔ Why learners choose it
- Accredited university (NAAC A+), with a UGC-entitled online degree.
- Total fee of ₹1,32,000, payable in instalments with EMI options.
- Study from anywhere, with recorded lectures you can watch around work.
- Equivalent to a regular degree under UGC rules for entitled universities.
⚠ Things to consider
- Needs self-discipline: plan for about 8–12 hours of study a week.
- Placement support is assistance, not a guarantee; your experience matters most.
- Check that your chosen specialisation is open in the current intake.
- Fees and scholarships change by intake, so confirm before paying.
Admission support
How Gradify helps you get admitted
Free counselling from shortlisting to enrolment.
Ready to start your application?Mon–Sat, 10 AM–7 PM. Call, WhatsApp or request a callback.
FAQ
Questions, answered
What is the fee for the VGU online BBA in Digital Marketing?
The total fee is ₹1,32,000 for 3 years, the same as other VGU BBA specialisations.
What will I study in the Digital Marketing specialisation?
Typical subjects include SEO and content marketing, Social media marketing, Performance ads (Google, Meta), Marketing analytics, alongside the core BBA papers.
What jobs can I get after an online BBA in Digital Marketing?
Common roles include Digital Marketing Manager, Performance Marketer, SEO Specialist, Social Media Manager, in Agencies, E-commerce, D2C brands. Placement is not guaranteed.
Who is eligible?
10+2 pass in any stream.
Is the VGU online BBA valid?
Yes. Vivekananda Global University (VGU Online) offers UGC-entitled online degrees and is NAAC A+ accredited.
Is an online degree from Vivekananda Global University equal to a regular degree?
Yes, if the university is entitled by UGC to offer that programme online. Under the UGC (ODL and Online Programmes) Regulations, 2020, online degrees from entitled universities are treated as equivalent to regular degrees. Check the programme on the UGC-DEB website before you pay.
Can I study this while working full time?
Yes. Online programmes are built for working learners, with recorded lectures, weekend or evening live sessions and online exams. Plan for about 8–12 hours a week.
How do I get the brochure and the latest fee sheet?
Fill in the form on this page or message us on WhatsApp at +91 79800 06284. A Gradify counsellor shares the university brochure, fee sheet and EMI options during working hours (Mon–Sat, 10 AM–7 PM).
Does Gradify charge anything for counselling?
No. Counselling and admission guidance from Gradify are free and there is no obligation to apply.
How admission works
From enquiry to enrolment in four steps
A free call to understand your goals and check eligibility.
Compare specialisations, fees and EMI options with us.
Submit your application and documents on the official university portal.
The university reviews your application and confirms admission.
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